Saatelõik: Turunduse tulejoonel
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Neuromarketing and scientific approach to marketing has been is a topic we are talking for the first time here in our Marketing Radio Talk Show.
- What is neuromarketing? How does it work? Why is it important for marketers?
- What research have you done to develop neuromarketing theory? Bring some examples
- Ho do you generate change in peoples brain? Give some examples
- In the neuromarketing theory you describe Red Trees, Alpha Dogs, concept networks and hierarchy genes. What does that mean?
- How can neuromarketing be used for branding?
- How can neuromarketing be used for copywriting?
- How can neuromarketing be used to shorten sales cycle?
- The last question for this part is from a different field: How should neuromarketing be used in marketing a creative business?
Lenght 47.06
