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We have discussed in our marketing radio about neuromarketing before, today we will focus on how to use neuroscience in communications.
- Why should we use neurosciences in marketing and communication? Share some success stories.
- What are the main principles for you when using neurosciences in marketing and communication?
- What type of organisations should benefit most from using neuroscience?
- How could retailers benefit from using neuromarketing and neurosciences in communication? Share some inspirational cases with us
- Can you describe, how to measure the neurological impact on attitudes and actions? How widely is it used now? Are there any limitations?
- What are the latest findings in the field that inspire you most?
Length of the part 40.10