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Mintel defined 5 main trends for tech brands:
- Power to the people: 63% of brits would be interested in using privacy setting in order to avoid seeing ads that use personal data.
- Find it for me: new solutions for overhelming choice of information
- Bundle up: tech and media merging
- Two become one: tablet and laptop hybrids is the new trend example
- Don’t disrupt me by overcrowded advertising
How would these trends support creative businesses?
Length of the part 9.53